I've designed the brand guidelines for Emirates Flight Catering (EKFC), one of the world’s largest catering operations, with the goal of creating a comprehensive and visually engaging Brandbook to align both internal and external communications. EKFC needed a unified visual system that reflected its premium standards while remaining practical across departments and vendors. I developed a detailed Brandbook covering logo usage, color palettes, typography, photography styling, and layout systems—emphasizing clarity, consistency, and visual balance to mirror the precision and scale of EKFC’s operations. The result was a streamlined communication framework that ensured brand consistency across all materials and touchpoints, enhancing EKFC’s visual presence from uniforms and packaging to digital assets.